NXT’s run of increased viewership is over

The ratings and viewership data are in for the Aug. 9 edition of NXT.

According to Showbuzz Daily, 2.0 had an audience of 597,000, and did a .13 rating among 18-49 year olds. Those are dips of 8% and 13% compared to last week’s numbers. In ends a three week run of rising viewership, but both that and the rating are within the range’s NXT’s been operating in for quite some time now.

WWE also couldn’t replicate Aug. 2’s finish in the cable rankings for USA, as NXT fell to 20th from last week’s seventh place. Much of that can probably be attributed to a strong day for Fox News programming — a whopping 13 of the shows in the top 20 were that network stoking outrage covering the FBI’s search of Donald Trump’s Mar-a-Lago residence.

They’ll hope for better next week with their loaded Heatwave special episode.

Here’s our usual look at NXT’s viewership and 18 - 49 year old demo rating since the 2.0 rebranding last September.

• Sept. 14 - 770K / .21
• Sept. 21 - 746K / .20
• Sept. 28 - 655K / .14
• Oct. 5 - 632K / .13
• Oct. 12 - 632K / .15
• Oct. 19 - 606K / .14
• Oct. 26 - 746K / .18
• Nov. 2 - 631K / .15
• Nov. 9 - 603K / .15
• Nov. 16 - 574K / .11
• Nov. 23 - 625K / .14
• Nov. 30 - 637K / .15
• Dec. 7 - 590K / .11
• Dec. 14 - 561K / .14
• Dec. 21 - 591K / .11
• Dec. 28 - 662K / .16
• Jan. 4 - 685K / .16
• Jan. 11 - 647K / .14
• Jan. 18 - 587K / .11
• Jan. 25 - 593K / .14
• Feb. 1 - 619K / .13
• Feb. 8* - 400K / .07
• Feb. 15* - 525K / .11
• Feb. 22 - 612K / .12
• Mar. 1 - 551K / .13
• Mar. 8 - 613K / .13
• Mar. 15 - 624K / .14
• Mar. 22 - 628K / .14
• Mar. 29 - 626K / .14
• April 5 - 631K / .14
• April 12 - 610K / .12
• April 19 - 569K / .12
• April 26 - 577K / .14
• May 3 - 661K / .13
• May 10 - 533K /.10
• May 17 - 601K / .14
• May 24 - 551K / .13
• May 31 - 534K / .12
• June 7 - 657K / .14
• June 14 - 612K / .12
• June 21 - 637K / .18
• June 28 - 570K / .11
• July 5 - 593K / .12
• July 12 - 582K / .14
• July 19 - 588K / .13
• July 26 - 600K / .13
• Aug. 2 - 649K / .15
• Aug. 9 - 597K / .13

For complete results and the live blog for NXT this week click here. To read a recap & review of the night’s show click here. For a full playlist of the show click here.

* Aired on SyFy