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Braun Strowman talks Raw’s ‘chaotic’ booking, ratings struggles

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Rumors and reports about last minute changes to Raw are so common they’re a running joke on the wrestle web.

Even when we don’t get a dirt sheet item about Vince McMahon rewriting the show an hour before it goes on the air, we see evidence of WWE winging it when Raw hits our screens on Monday nights. Braun Strowman’s record-setting three-match performance on last week’s episode was just the latest example.

In a new interview with Bleacher Report, Strowman talked about working in that environment - something he says he enjoys:

“The boys and girls in the back, we all work really, really hard. It’s been a little chaotic because everything’s been all over [the place], and people get sick and things change last minute. And part of me enjoys that, I’m not going to lie.

“This past Monday was a prime example. Everything was crazy because people got hurt, people were sick and stuff changes. All of a sudden, you’re in three matches in an hour and 10 minutes’ worth of a three-hour show. You’re freaking out, but when you get out there and get it done and hit a home run, it’s such a satisfying feeling.”

That’s more or less the company line (although WWE executives might not be crazy about hearing Braun talk about his co-workers getting sick after they’ve spent the last year hyping their COVID protocols). It’s the same approach Strowman takes to addressing Raw’s declining ratings and viewership:

“It’s a tough time right now. With how technologically advanced, everybody is and the media and stuff like that. It’s a challenge for everything that’s on television to try to draw live viewership. I’ll be honest, I haven’t even had cable in my house in the last decade. I keep up with our shows via our apps and social media.

“I think we’re doing a good job with everything that’s out there in the world, with everything at everyone’s fingertips. I think we constantly go above and beyond to do everything we can to keep our viewers entertained and to draw in new viewers and demographics.”

Aside from the personal anecdote about having cut the cord at home, this sounds a lot like what we’ve been hearing from Nick Khan since he became the public face of WWE. People won’t be refreshing WWE’s Twitter if they’re texting all night!

Let us know what you think about what the Monster Among Men had to say, and check out the rest of his talk with Bleacher Report - which focuses on hype for his WrestleMania Backlash Triple Threat, his just completed feud with Shane McMahon, and how he got himself in better shape over the past year - here.