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NXT beats AEW in viewers, but loses the ratings war

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WWE.com

The ratings and viewership data are in for this week’s (Apr. 7) NXT and AEW television shows.

Per Showbuzz Daily, Dynamite netted 688,000 viewers for a 0.28 rating point in the 18-49 demographic. NXT checked in with 768,000 viewers for a 0.22 rating point in the same 18-49 demo.

For AEW, this is a decrease of about 12,000 viewers from the prior week, but an improvement on last week’s 0.26 demo rating. For NXT, this is a big increase of 114,000 viewers from the prior week, and the demo rating was up from last week’s 0.21.

AEW moved up from 7th to 5th place in the demo rating for the night, while NXT ticked up from 12th to 11th place.

NXT is moving to Tuesday starting next week, so this was the final night of the Wednesday night ratings war. The ratings results ended like they always do - with AEW on top by a comfortable margin. It’s worth keeping in mind that fans had the option of watching TakeOver on Peacock instead of the USA network.

AEW’s results are struggling relative to their past success. The 0.28 demo rating is tied for their third lowest of 2021, and this is only the second time this year that AEW has fallen under 700,000 total viewers.

NXT was hoping for a big spike in their numbers due to yesterday being night one of TakeOver: Stand & Deliver. The jump in viewership was significant enough to put them ahead of AEW, and the demo rating held steady at a similar range from last week’s increase. It wasn’t enough to take AEW down, though. Overall, these were NXT’s best results in both categories since last October’s Halloween Havoc special episode.

So the Wednesday night war ends with a split in the final week, depending on your perspective. AEW brought in Mike Tyson to counter TakeOver, and they finished in the top five for the night in the demo rating. That’s nothing to sneeze at, and next week they will have a better opportunity to grow those viewership numbers with no competition from NXT.

Meanwhile, NXT heads over to Tuesday nights on a positive note, and with a chance to rid themselves of the burden of constant comparisons to AEW’s ratings results.

Here’s a breakdown of AEW viewership and rating in the 18-49 demo over the last year:

Here’s a breakdown of NXT’s audience and ratings share of the same demographic:

Total viewership for Wednesday night checked in at 1,456,000 pro wrestling fans.

Check out both our Dynamite live blog, review & video highlights, and our NXT live blog, review & video highlights, in case you missed any of the Wednesday Night War’s final chapter.