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NXT’s game-changing announcements don’t change the results of the ratings war

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WWE.com

The ratings and viewership data are in for this week’s (Mar. 10) NXT and AEW television shows.

Per Showbuzz Daily, Dynamite netted 743,000 viewers for a 0.32 rating point in the 18-49 demographic. NXT checked in with 691,000 viewers for a 0.18 rating point in the same 18-49 demo.

For AEW, this is a large decrease of about 191,000 viewers from the prior week, with a slight dip from last week’s 0.33 demo rating. For NXT, viewership dropped by 1,000 viewers from the prior week, and the demo was down from last week’s 0.20.

AEW moved up from 6th to 4th place in the demo rating for the night, while NXT dropped from 19th to 25th place.

Some folks thought this might be a week where NXT could beat Dynamite in total viewership thanks to multiple title defenses and game-changing announcements, but it wasn’t meant to be. NXT’s overall viewership barely budged from last week.

Dynamite’s audience dropped off by nearly 200,000 viewers from last week. Was this related to Revolution’s dud ending, or Dynamite’s audio problems? What about the lack of a a celebrity match featuring Shaquille O’Neal? Perhaps it’s largely noise that will move back in the opposite direction next week?

I don’t know the answers to those questions, but I do know that a lot of people decided to check out South Park’s Vaccination Special. And AEW’s ordinal ranking in the demo rating moved into the top five, so they’re probably okay with that.

Here’s a breakdown of AEW viewership and rating in the 18-49 demo over the last year:

Here’s a breakdown of NXT’s audience and ratings share of the same demographic:

Total viewership for Wednesday night checked in at 1,434,000 pro wrestling fans.

Check out both our Dynamite live blog, review & video highlights, and our NXT live blog, review & video highlights, in case you missed any of the Wednesday Night War’s latest chapter.