Everything old is new again?
In an announcement that seemingly came out of nowhere, WWE has appointed former ECW founder Paul Heyman and ex-WCW President Eric Bischoff executive directors of Raw and SmackDown respectively.
Sports Illustrated was the first to break the news.
“Heyman is set to become Executive Director of Monday Night Raw, while Bischoff will fill the same role for SmackDown Live. Both will report directly to WWE Chairman and CEO Vince McMahon.
WWE confirmed the news with Sports Illustrated, with an official announcement expected later today.
The two positions are full-time executive roles, with no plans at the current time for this to be introduced as part of a TV storyline.”
WWE.com would later confirm SI’s original report.
“In their executive roles, Heyman and Bischoff will oversee the creative development of WWE’s flagship programming and ensure integration across all platforms and lines of business. The creation of these roles further establishes WWE’s ability to continuously reinvent its global brand while providing two distinct creative processes for its flagship shows.”
If you are one who believes in the serendipitous nature of pro wrestling, it was just last month when SiriusXM’s and former WWE pro Bully Ray suggested Vince McMahon should name Heyman head of creative for SmackDown when it moves to Fox.
So Heyman and Bischoff are back at the center of WWE’s creative process as Raw and SmackDown begin new eras on the USA and Fox networks.