This is why Seth Rollins isn’t cool

This guy.

Seth Rollins is still going on and on about CM Punk, doing everything he can to set up a match between the two. He hopes it will happen at WrestleMania, because he’ll get a big payday out of it. He’s also using it to try to be cool again, what with the “Fight me” tweets.

He’s not cool, though, and is barking up the wrong tree here because Punk, perhaps more than anyone else, will expose just how uncool Rollins actually is. It’s already happening!

Really, though, I want to focus on this excerpt from the interview Rollins gave 101WKQX, because it so perfectly explains the problem with this guy:

“... But at the end of the day, if he wants to come on a show and run his mouth about me and about a company that he has no part of for the last five years, then of course I’m gonna stand up for it. This is a place that has given me everything that I’ve ever wanted in my life, not only for me, but it’s provided me a living for my family, for people that I love, that I care about. And of course, I’m going to have its back. I’m not going to sit here and let you push it around and push me around and act like you’re so cool.”

Rollins is the wave now, and has enjoyed a sustained push that has seen him at or near the top for quite a while now, but what happens when he isn’t being treated that well? By the way, the company isn’t treating Rollins this way because he’s some swell, cool guy, it’s because there is money to be made off him and so the company is trying to make it. That is the function of the company. It does not exist to provide for Rollins, it exists to make money and it uses Rollins to do so. His being provided for in the process is simply the cost of doing business.

Confusing this is a mistake many make, and are most likely to make while in the midst of the kind of run Rollins is in the midst of. Rollins is useful now, but this same company has shown it will chew up and spit out anyone who no longer remains useful to it. That’s how it works.

WWE is a corporation, a powerful one worth a lot of money, and it does not need Rollins to “have its back” when Punk is hired to be an analyst by a network looking for an expert, which he is, to be open and honest about the product, which is all he’s doing. If Rollins ever wonders why fans no longer think he’s cool, it’s because he’s going after Punk for rightfully calling out WWE for its garbage while he pretends it’s all sunshine and roses because he’s being pushed and paid well.

Carrying the water for the corporate giant doesn’t make you cool. It makes you lame.