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In its recent negotiations for new television contracts, WWE struck deals with both NBC Universal and FOX for the rights to Monday Night Raw and SmackDown Live that total $2.35 billion. That’s a lot of money, and the company stock price has soared with news of it.
NBCU will pay $265 million per year for Raw while FOX pays $205 million per year for SmackDown.
Hot damn.
Naturally, this has led to questions about another weekly program that currently only streams on the WWE Network and Hulu, NXT. Just last year, it aired on USA Network and drew 800,000 viewers, well above what shows like Total Divas and Total Bellas do on the E! channel.
When asked about it by PW Insider, Triple H was non-committal:
“As far as where NXT ends up, as that brand continues to grow, never say never, I guess. For the value of the Network, NXT is a valuable part of the WWE Network. Where it ends up, I don’t know. Obviously, that’s a decision that Vince [McMahon] will make and the team here will make strategically as to where everything sits, just as we do everything else in our ecosystem as far as where we put content. It’s a constantly challenging question for us. Good problem to have, right?”
Hey, no one really thought WWE would score this big with the TV deals they’ve struck over the past month. Who knows what the future may hold.
It looks bright enough.