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Vince McMahon to make ‘major sports announcement’ later today

UPDATE: It happened. Watch the announcement here, and read the details about the 2020 return of the XFL here.

Well, it seems Brad Sheppard’s tweet may have been right on the money.

WWE is promoting a “major sports announcement” from Vince McMahon and Alpha Entertainment at 3PM Eastern today - January 25, 2018. Going back to last month, Sheppard indicated this would be the day of McMahon’s XFL announcement. Additional reporting we covered yesterday said an announcement was forthcoming, including a targeted launch date (read more about that here).

And now this:

WWE Chairman and CEO Vince McMahon to make live sports announcement today at 3 p.m.

WWE Chairman and CEO Vince McMahon will make a major sports announcement today at 3 p.m. ET, streaming live from the digital platforms of his new enterprise, Alpha Entertainment.

The live stream will be available via Alpha Entertainment’s Twitter (@AlphaEntLLC), Facebook ( and YouTube ( pages, as well as

We’ll have the stream and coverage right here at Cageside Seats. Check out the live stream for the announcement here.

Buckle up, sports entertainment fans...

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