The Prime Time Players, Titus O'Neil and Darren Young, were guests on Chris Jericho's "Talk is Jericho" podcast recentlyand spoke extensively about WWE's decision to randomly break up their tag team before just as randomly putting them back together. It's a great example of how much the company lacks a real creative direction for its entire roster.
First, the break up, with Darren Young detailing how little it made sense and how furious that made him (transcription via Wrestling Inc):
"There was no story behind it, like, he's trying to get a singles push or he's trying to [upstage] me, or vice versa. There was just nothing to it. He just turned on me. I mean, if there's a story behind it, that's great, but it was just, like, out of nowhere."
The break up did little for either man, as Young suffered an injury and O'Neil's brief singles push, if you can even call it that, went nowhere.
Then, they were put back together for seemingly no reason. As O'Neil puts it:
"We just get a blanket text saying, 'hey, bring your Prime Time Players gear' and I texted [Young] and ask him if he knew what was going on and he told me 'no' and then we got to TV that Monday and I came in and saved him and then the next day on SmackDown he came in and did the save for me."
This revitalized their careers, as they quickly challenged New Day for the tag team titles and came away with the gold. They remain near the top of the division that just saw the Dudley Boyz return and looks to be getting more focus from the company.
However, as they know all too well, the random nature of WWE's creative direction can change that in the blink of an eye.