After debuting to just 1.20 million viewers for the start of a star studded season six, Tough Enough dipped to 1.05 million for episode two. That was despite a lead in from a two-hour version of Monday Night Raw as a lead-in. The company was getting desperate to pay off its investment, sooner rather than later.
That's why executives at WWE and USA are surely happy to see that episode three gained viewers, up to 1.22 million. This after Raw saw a small gain of its own.
Meanwhile, Total Divas saw its season four debut on the E! channel last night and the news isn't nearly as encouraging. That show, all about the Bella twins choosing to sign new deals with WWE and the entire Divas division despising Eva Marie, drew just 975,000 viewers.
In fairness, it's the first show on a new night.
Catch up on Tough Enough season three here and here. Get up to date on Total Divas here and here.