After many, many weeks of vignettes hyping his big debut with his new character -- YOU GOTTA BOLIEVE -- Bo Dallas will finally make his way to a television screen near you on next Friday night's episode of SmackDown from the O2 Arena in London, England.
Wait ... what?
Indeed, despite all the heavy promotion, Dallas won't even make his initial appearance back on the main roster on WWE's flagship program, Monday Night Raw. Instead, he's been relegated to the "B" show, at a time when the depth of the roster has been called into question.
Perhaps the idea is to have him work a taped show so the company can control the reaction to him. Considering the fact the crowd went mild when Adam Rose debuted on Raw, officials might be tentative to send Dallas out there to die in front of an apathetic audience.
Better to assume the controls and dictate response accordingly.
That's pure speculation on my part, but why else have him debut on SmackDown?