Don't like the name of the Fabulous Moolah Battle Royale? Do something about it.

Below is an e-mail I penned to Mars, the owner of the Snickers brand and sponsor of Wrestlemania. I figured that there probably wouldn't be any point in complaining to WWE, so I decided instead to try and tug on the pursestrings a bit to see if that gets their attention.

If you're pissed off about Moolah being honored and would like to do something similar, feel free to use the following as a template for your own e-mail. Please don't just copy and paste, though, as that'll make both my message and yours less impactful.

Will this e-mail change anything? Probably not. Did I feel better after writing it? Hell yeah. You can send your own e-mail (or a version of this one) to Denise Young (, who seems to be in charge of media contacts for Mars' American branch. Remember to be respectful and reasonable - nothing's gonna happen if we just rage and whine like smarks are wont to do.

Dear Miss Young,

Forgive me if this isn't the right avenue - I'm trying to reach marketing but can't find an e-mail address specifically for that department. What I wanted to discuss with them is the fact that Mars is (likely unknowingly) sponsoring an event named in part after a known abuser and pimp of women.

Specifically, the event in question is Wrestlemania, which is being sponsored by Mars through the Snickers brand. I realize that this partnership spans back over many years and numerous events, and I would not be so bold as to demand that it be terminated. What I would ask is that Mars ask WWE to rename a specific match at the event - namely, the Fabulous Moolah Battle Royale.

Moolah (real name Mary Ellison) was known throughout the wrestling world as a craven manipulator and exploiter of female performers. Though her misdeeds are as disgusting as they are numerous, I will, for brevity's sake, simply include a link below for the proper individual to examine at his or her convenience.

It was very disappointing to learn that WWE decided to name a prominent, ostensibly empowering match after Miss Ellison. What's worse, said decision reeks of hypocrisy as the company has spent the past few years highlighting their female performers and presenting them as competitors on par with their male colleagues.

Those efforts now read as little more than lip service, as Miss Ellison's legacy is not one of empowerment and equality. It is one of rape, oppression, and manipulation. I know that these are not the ideals Mars seeks to promote, and as such I implore the company to ask WWE to name the Battle Royale after a woman more deserving of the honor.

Respectfully Yours,

[name removed]

Edit: Elbow Reason made the point in the comments that we could also write to media outlets, as that might be more impactful. I think that's a great idea, and as such I've sent a version of the above letter to Melinda Morris (, Life and Culture editor at the New Orleans Times-Picayune. You can also give her a call at 504-826-3782 if you feel so inclined.

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