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WWE announces WrestleMania 29 revenue record; says event topped 1 million buys

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WWE has made its first announcement regarding how commercially successful its WrestleMania 29 event was, and the news is good but maybe not as good as the company first hoped.

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Thanks to booming ticket sales in the New York market for a card that was expected to be as full of star power as any other in history, not to mention a price increase for the pay-per-view (PPV), WrestleMania 29, which took place on Sun., April 7, 2013, at MetLife Stadium in East Rutherford, New Jersey, grossed a record breaking $72 million.

WWE announced as much to Variety.com today.

When reporting the number of PPV buys, WWE was careful to make sure it didn't do like last year and announce a number purporting to break the record, instead playing it safe:

The PPV, always WWE's biggest each year, again generated more than 1 million buys for the company worldwide. While total purchases of "WrestleMania 29" are still being tabulated by cable companies and other platforms that offered show, preliminary numbers estimate that it will reach around 1.2 million, less than the record 1.3 million sold for the Miami event, but those figures could still increase.

WrestleMania 28 was announced as doing 1.3 million buys when WWE first broke the news in a big blowout article on its website, but, as the Wrestling Observer notes, that number went from 1.3 million down to 1.21 million then down again to 1.15 million before going back up to where it has settled at 1.21 million.

All that to say, the number can and will vary over the next couple months and you shouldn't expect to see a concrete number for some time.

Still, there's no questioning that WrestleMania 29, featuring John Cena winning the WWE championship from The Rock, Triple H getting revenge on Brock Lesnar, and Undertaker adding CM Punk to his list of victims on the streak, was a smashing success.

Even if it didn't shatter the PPV buys record.