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TNA conference call with Dixie Carter news and notes: Impact live for 12 weeks through summer

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A match made in heaven.
A match made in heaven.

Total Nonstop Action (TNA) Wrestling and its executives really want you to jump on board with their idea of an evolution in pro wrestling. They plan on helping you along by letting you peek even further behind the curtain in the weeks and months to come. They're also going live starting with tomorrow night's (May 31, 2012) episode of Impact in Orlando.

Oh, and if you didn't like the idea of WWE getting even more interactive via social media, you might not like hearing that TNA plans on doing the same. In fact, they're trying to one up their competition by saying they plan on being the most interactive program in the history of pro wrestling.


TNA President Dixie Carter held a conference call today to discuss going live, how long they will be doing so, upcoming plans and much, much more.

Here's a small breakdown of all the important issues she touched on during the call. (via

  • Impact will be live for 12 weeks (possibly 13) at which point they will go back to being a taped show. Carter said she would like to go live permanently but there are obvious issues with doing so.
  • Spike TV asked TNA to move to a three hour program around Thanksgiving last year but were rebuffed because Carter believes they need to focus on quality instead of quantity. She does think they need more content but doesn't want to do that by adding an hour to Impact.
  • Carter thinks 12 pay-per-views is too many and she hopes to renegotiate deals to drop that number to between six and eight by 2013 but she would be happy with even just cutting down to 10.
  • Lower than normal ratings are expected at first because of the switch in timeslots accompanying the move to a live show but Carter also admitted they aren't worried about that and will hopefully see returns by the time the summer series is up.
  • Carter admitted to putting too much on TV with too many wrestlers, so much so that "no one gets over." So at least she's cognizant of the issues her company has been facing. She also acknowledged issues with Creative, including the fact that they weren't wrapping up stories and Vince Russo leaving was an amicable split because it was time for something new.
  • Part of the reason they're switching the format on the new shows is because Carter thinks they need to create and produce a show that folks can watch without being wrestling fans. Seriously.

From the sounds of it, the Russo influence is still being felt. His ideas of destroying kayfabe and obliterating the curtain so fans were in on everything and everything being a shoot or a swerve back in the late WCW days helped lead to the death of that company. That's not to say the same is going to happen here but when the basic construct of pro wrestling is that fans agree to suspend their disbelief for a few hours each week in exchange for an entertaining product, letting them see how the show is made probably isn't a great idea.

Sure, DVD releases have behind-the-scenes peeks at movies, but you wouldn't go to the theater to watch a complete movie about the inner workings of it. The segment of the audience who crave such things is entirely too small, though Carter and company clearly believe they can change all that with the evolution they plan on bringing to the business.

Will it succeed or fail? Time will certainly tell.

What do you Cagesiders think about Carter's comments?