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Video: John Cena promo from WWE Royal Rumble last night (Jan. 29)

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Here's the video that aired during the WWE Royal Rumble pay-per-view last night showcasing John Cena and the way the fans react to him. One side, of course, loves him, while the other hates him just as passionately.

I thought this was yet another awesomely done piece from the WWE production team, who consistently churn out outstanding work. They also did a video for The Rock but that has yet to be released. Nonetheless, the build to their mega-match at WrestleMania 28 is officially underway and the manner in which they appear to be crafting the story is both clever and engaging.

Cagesiders, your thoughts?