Is Josh Koscheck the 'Ric Flair of MMA?' Could be I suppose and I perceive that to be a good thing if that's what some fans think of Koscheck. He's a talented guy with a strong personality who knows that he needs to strike a nerve here and there to properly market himself and sell his fights. Some MMA purists are reluctant to see MMA fighters promote their fights that at times resemble a pro wrestling promo but if the fighters are organic and stay real then I think that it's great. Plus, the better the PPV's produce equates to a bigger payday for a fighter in a game where the number of main event level, big pay day fights are limited by the nature of the Octagon beast.Jim Ross talks about Josh Koscheck being MMA's version of Ric Flair. Maybe in the fact that he draws a strong reaction out of people but nothing else. Flair can cut a hell of a promo while Kos tends to stumble across his words at times.