The trend continues on: WWE "B" shows don't do all that well on pay-per-view (PPV) but the numbers manage to be good enough for the promotion to keep trucking right along, staging 12-13 events per year.
The company released its official financial results for the quarter this morning and that gives us the concrete buyrate numbers, as of right now, at least, for a couple more events, namely the Payback show that took place back on June 16, 2013, at the Allstate Arena in Chicago, Illinois.
That event, headlined by John Cena vs. Ryback in a 3-Stages-of-Hell match for the WWE championship and CM Punk's big return match against Chris Jericho, did 186,000 buys. At the same time last year, WWE held No Way Out, headlined by John Cena vs. Big Show with John Laurinaitis' job on the line, and that show did 194,000 buys.
So the number is down but not by much and the difference is negligible.
You could also argue it's a success because it was up from Capitol Punishment in 2011, which did 170,000 buys, and Fatal 4-Way in 2010, which did 143,000 buys.
But, again, the "B" shows will always be hovering just under 200,000 buys unless a Rock or Brock Lesnar shows up to save the day.