Remember when Hulk Hogan wanted fans to film wrestlers outside the ring in an attempt to prove that kayfabe was dead (or something)? Even with the man gone, it seems that TNA is going ahead with the idea as the company announced the "Where Action Never Ends" initiative.
According to a recent press release (via PWInsider), there will be "cameras everywhere" content which will unfold during the week, with said content also appearing on Impact in some way. This content will be presented through the company's website and the usual array of social channels such as YouTube, Twitter, Facebook and Instagram.
President Dixie Carter seems upbeat about it at least.
"The way that people view television has dramatically shifted, and it is incumbent upon us to deliver a modern, revolutionized way of watching professional wrestling to our fans. Our reality is that we only have 82 minutes of programming each week and a large roster of talented professionals that deserve more exposure. With our new ‘Where Action Never Ends' creative direction, we will deliver just that for both them and the fans. Bringing live events to our fans across the globe will remain a vital element of TNA's business; however, our renewed focus, as it relates to our television programming, will shift from live event touring to 24/7 show content, so that fans can really get to know our talent. And, in making Orlando's Universal Studios our programming hub, we have the powerful combination of state-of-the art production facilities and incredible soundstages that will make it easier for us to launch this new production-intensive initiative. We will also be working with Universal to develop new and creative ways for park guests and fans from around the world to experience a unique TNA attraction."
At least they're not going back to the Impact Zone in Universal Studios, Florida right? Yeah, about that... Pamela Tuscany, Vice President and General Manager, Universal Studios Florida Production Group added in the press release that:
Universal Studios Florida Production Group is pleased to be TNA Wrestling's partner as it launches its 24/7 cross-platform initiative ‘Where Action Never Ends'. We look forward to the successful launch of ‘Where Action Never Ends' giving viewers the chance to experience IMPACT Wrestling 24 hours a day/7 days a week.
There's a lot more detailed including how all training will take place in Universal Studios and how the show will be taped at the location but with some shows on the road. The first Impact that sees the company return to Orlando will air on November 21.