WWE Raw ratings for Aug. 29 show in Tulsa
by Geno Mrosko on Aug 31, 2011 11:01 AM EDT
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As we creep closer and closer to WWE Raw facing stiffer competition with the beginning of the season and in turn, Monday Night Football on ESPN, there continues to be a decided lack of meaningful increase in the shows ratings.
The numbers are in for Monday night's (Aug. 29) episode in Tulsa, Oklahoma, and they're slightly up from last weeks, although it's not all roses and sunshine. PWTorch brings the news:
WWE Raw on Monday, August 29 scored a 3.14 rating, which is in-between a 2.97 rating last week and 3.27 rating on August 15 the night after Summerslam.
Raw averaged 4.65 million viewers, up slightly from an average of 4.64 million viewers last week. The first hour averaged 4.79 million viewers, but slipped to 4.52 million viewers in the second hour.
It was the fewest second hour viewers of the year (other than the July 4 episode) and the fewest since October 11, 2010 up against a highly-rated Brett Favre Monday Night Football game.
No surprise the numbers dropped off big as the show went on. The night got progressively less and less interesting, concluding with the insanely meaningless mismatched tag team main event featuring John Cena, Sheamus, Christian and Mark Henry.
The larger issue for WWE is that so many viewers tuned out before the announcement from Triple H that he would take the place of Kevin Nash against CM Punk at Night of Champions. Which is why he explicitly explained as much as soon as he made his way out on the Smackdown SuperShow last night.
The drop off in viewership is also troubling in terms of how it will affect the rating for last night's live Smackdown. Will it have any affect at all? Stay tuned to find out.
For all the results and reactions for Raw from Tulsa click here and for all the videos from the show click here.
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How exactly are these ratings calculated?
"In fact, most of these free-swinging Padres couldn’t hit Dock’s funky palm ball. I threw it often. But by then, also, the first acid distractions entered: the TV flickered; the cracks in the wall started to move; the hand soap started to breathe — those sorts of things. Plus I was drawn to the outdoor garden between innings. Rain was near, I sensed." - A.J. Daulerio
Nielsen ratings
http://en.wikipedia.org/wiki/Nielsen_ratings
Basically, a Nielsen participant keeps a journal of what they watch (manually or electronically). Nielsen takes that info, plus demographic information of its participants, and determine what shows are the most-watched, broken down by age/sex/race. Networks then use this to set advertising prices.
My fellow Americans, I have not been entirely truthful with you. I did gagoogidy that girl. I gashmoygadied her gaflavity with my googus. And I am sorry.
by GoForthAndDie on Aug 31, 2011 4:07 PM EDT up reply actions
If DVR recordings aren't a part of the ratings though
That seems like a pretty big thing they aren’t keeping track of that would be relatively easy to do. Also, in general it looks like the Nielsen ratings for episodes of Raw and Smackdown aren’t guaranteed to be that accurate. Things like merchandise sales, PPV buys, and tickets sold would be the better source of how interested the fans are in the product.
"In fact, most of these free-swinging Padres couldn’t hit Dock’s funky palm ball. I threw it often. But by then, also, the first acid distractions entered: the TV flickered; the cracks in the wall started to move; the hand soap started to breathe — those sorts of things. Plus I was drawn to the outdoor garden between innings. Rain was near, I sensed." - A.J. Daulerio
They know it's not a perfect system, for lots of reasons
It’s supposedly being updated. I guess it’s the best thing available atm.
My fellow Americans, I have not been entirely truthful with you. I did gagoogidy that girl. I gashmoygadied her gaflavity with my googus. And I am sorry.
by GoForthAndDie on Aug 31, 2011 4:51 PM EDT up reply actions
They keep track of people who DVR the show and watch it within seven days too, but those numbers come out later. At the moment about 300,000-400,000 viewers a week watch Raw on tape delay.
by Keith Harris on Aug 31, 2011 7:31 PM EDT up reply actions
I think they're wasting their big-name talent by featuring them so early on
Were there large viewer drops for the Punk/Cena contract signing for Summerslam? It feels like every Raw begins with a promo featuring the big guns and ends with a crappy match, barring the Punk/Cena re-re-re-rematch last week.
No, that segment gained 713,000 viewers, which is pretty good for the overrun period. The only segments that are drawing at the moment are those featuring Punk, Hunter, Nash and Cena. I think they’ve put so much focus on that storyline it makes everything else seem like secondary filler and hence casual viewers tune out.
by Keith Harris on Aug 31, 2011 7:41 PM EDT up reply actions
Nice pic
My fellow Americans, I have not been entirely truthful with you. I did gagoogidy that girl. I gashmoygadied her gaflavity with my googus. And I am sorry.
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