Remember a few weeks (maybe longer) back when John Cena came rolling out to the ring wearing his now infamous "Rise Above Hate" t-shirt and he found a ringside fan that had a homemade "We Hate Cena" t-shirt to pose next to for a nice photo op?
A light immediately turned on above Vince McMahon's head when he saw that.
Okay, maybe it didn't happen exactly that way, but WWE is finally capitalizing on the most popular chant at live events by creating the t-shirt you see centered in the picture above (via The WWE Insider), which they are now selling at live events.
It reads, quite simply: "Let's go Cena/ CENA SUCKS."
Frankly, it's about time this happened. Why not take advantage of an easy opportunity to sell a lot more merchandise? And this one is undoubtedly going to fly off shelves at a record rate.
Plus, you can damn sure bet he'll start posing next to the official WWE shirt, which will be available for purchase through official channels soon enough, both online and in stores everywhere.
Any Cagesiders plan on scooping up one of their own?