WWE ratings for Raw on Nov. 28 and Smackdown on Nov. 25
by Geno Mrosko on Nov 30, 2011 4:00 PM EST
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Because of the weekend and the live Smackdown special last night (Nov. 29), ratings have been slow to trickle in for Raw this past Monday and Smackdown last Friday night.
First, let's look at the numbers for Raw (via PWTorch):
WWE Raw on Monday, November 28 scored a 3.23 rating, which followed a 3.24 rating last week and 3.25 rating on Nov. 14 to continue a consistent pattern.
However, average viewership was down five percent compared to last week's episode. Raw averaged 4.48 million viewers off a first hour average of 4.63 million viewers and second hour average of 4.33 million viewers.
It marks the sixth consecutive week and 11 out of the last 14 weeks that Raw's second hour viewership has declined from the first hour.
The reason that trend is so troubling for this week is because the entire show was essentially built around CM Punk defending his WWE championship in the big rematch from Survivor Series against Alberto Del Rio. The match was good, with a great finish, but the show couldn't sustain viewership to get to it. That means the declining viewership into the second hour cannot necessarily be blamed on lack of interest in either Punk or Del Rio.
Now let's look at the Smackdown ratings from last Friday night.
WWE Smackdown on Friday, November 25 the day after Thanksgiving scored a 1.87 rating, down from a 1.99 rating the week before. The holiday week episode was close to the yearly average of a 1.92 rating.
Smackdown's viewership held firm with an average of 2.9 million viewers, the same as the past two weeks and the yearly average.
In short, despite the holiday, Smackdown's viewership held up fairly well. Key demographics were all solid and this gives hope to a good rating for the live "Holiday Special" that aired last night.
Of course, the show last Friday was a million times better than the show last night, but I digress.
Perhaps the most troubling trend of all is that neither Raw nor Smackdown did much at all to build to the TLC pay-per-view taking place in just a few weeks.
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Something that should trouble us all...
Is that Cena wasn’t even on that show past the opening segment. I hope WWe doesn’t get frisky & start building entire episodes around Cena again or worse yet.. flip him the belt. I think they were trying to give Punk the entire stage to carry the ball.. he didn’t flop.. he maintained.. but still.. I would have preferred he carry the 2nd hour.. that would have helped him in Vince’s eyes… IMO. Maybe even worse than Cena.. there was no HHH or Nash either. We know they will be coming back soon.. but again, lets hope that HHH doesn’t sell people on the entire Raw being built around him with multiple segments.
by Rawuncutnxrated on Nov 30, 2011 4:09 PM EST reply actions
I like the photo
CM Punk looks like a cancan dancer.
by Manolo Has Pizzazz on Nov 30, 2011 5:33 PM EST reply actions
I think the fact that cm punk was a lock to retain
Made it an unneccessary watch if it means sitting through what they expect raw to turn out for 40 mins before the main event.
by Lexxi on Nov 30, 2011 6:24 PM EST via mobile reply actions
It only makes sense to me that a PG product would see viewership decline after 10 o’clock. If you want ratings to increase as the night goes on, change your target demo so that elementary school kids are not who you are depending on.
The shows do need some edge
you don’t have to completely abandon PG, but give it some balls
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by WVPiratesfan on Dec 1, 2011 10:49 AM EST up reply actions
That's been my biggest question with the "PG Era"
Why in the hell do you promote something, anything, that ends at 11:15 PM on a school night towards children from 8-12? I know the world is different with DVRs now, but Vince has already shown time and time again that he’s only concerned with who’s actually watching on Monday nights.
by The so-called Beautiful on Dec 1, 2011 4:03 PM EST up reply actions
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